No matter the profession, anyone in that profession faces an important obstacle when it comes to attracting new clients: potential clients don’t know about or care about the profession in the same way the professionals do. This is no less true when it comes to the coaching profession. If we’re not careful, we coaches […]
Three Things About Which Your Clients Really Don’t Care Read More »
I am a member of the International Coaching Federation and have been for nearly 20 years. Our training programs at Coach Approach Ministries are approved by the ICF. But even with my fondness for ICF, I have some beef with certain aspects of the ICF. One of my beefs relates to how the ICF
Questioning What Cannot Be Questioned Read More »
Imagine a football team (American football not soccer) that has tons of talent, a great ownership team, excellent coaching, and all the potential to win lots of games and maybe even a championship. Imagine the team’s coaching staff draws up plays that make the most of their talent while also taking advantage of the
Are Your Clients Running the Plays? Read More »
Okay, so the title of this blog post is clickbait. Coaches are crazy for questions, and we are always on the quest for a magical, miracle-working question – that question that unlocks the awareness the client really needs. Offering readers “the best coaching question” is an overpromise of giant proportions. Maybe I shouldn’t have
The Best Coaching Questions Read More »
