Blog – How to Get Clients
Early one morning, I pulled up to Rick’s tire sales shop, shut off my truck, and began to gather myself. Rick had agreed to meet me early at his shop for a one-on-one referral meeting. I had met Rick at a networking event, so this concept of a one-on-one meeting was something he was
Every coach wants clients, and to get a steady stream of clients requires something that looks a lot like sales. The very word, sales, makes most of us cringe. In the 1980’s movie, Say Anything, John Cusack’s character Lloyd Dobler is asked by his girlfriend’s father what he wants to do with his life.
The discussion that causes the most angst with coaches is the talk about how much to charge. New coaches seem embarrassed about communicating their rate to new clients. There are lots of reasons this is true. The new coach doesn’t feel worthy to charge what feels like a high rate. They can feel like
Here’s one of life’s most important lessons (in my opinion): frustration is the distance between expectation and reality. I first encountered this truth as I conducted research for my doctoral dissertation, which focused on the positive psychology and human flourishing. Every so often, researchers explore the happiest nations. The Dutch and other Scandinavian countries
People buy a toaster from people they don’t know. They prefer buying a toaster from someone they don’t know. They will buy it online from a search or pick it up at Wal-Mart and use the self-checkout. They need to be sold on how this toaster is better than the one right next to
In a previous blog post (How to Get Your First 100 Clients), I wrote about how most of my clients come through people I know. (They don’t come from advertising.) The client I’m currently seeking is no exception. His organization was put on my radar by my friend Al. “You’re exactly what they need,” Al
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We’ve categorized our posts so you can learn more about specific areas of coaching.
Coaching Skills Just Beyond the Basics
Competencies That Create Awareness
Concepts That Create Distinctions
The Basics of Starting a Coaching Practice