Blog – The Basics of Starting a Coaching Practice

  Most coaches get into this business because they want to help others and enjoy doing so. But let’s face it, sometimes the joy leaks and coaching becomes a job. The main culprit? Like any professional service, coaching has its share of mundane tasks, meaningless matters, and otherwise maddening obstacles. The dark side of the

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  In 20+ years of coaching and training other coaches, there are few phrases I’ve heard more than the cry of “I don’t like having to sell myself.”  While I empathize with those who voice this concern, I also detest it.  You see, this is the refrain of the under-utilized coaches, the motto of those

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For the coaching session to sound like a real conversation, coaches need to go beyond the basics. In a blog post written exclusively for CAM, Trish Bussey Jeter, a sought-after speaker and leadership coach, shares four strong steps to starting a thriving coaching practice. From Trish: As children we dreamed about doing big things—anything seemed

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  I’ve been training coaches for nearly twenty years.  My estimate is that I’ve trained two to three thousand people in that time.  My other estimate is that about two-thirds of them have the potential to be good or great coaches.  My third estimate is that less than one percent of them are earning income

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  News flash: coaches must be marketers. If you’re going to be a coach who has paying clients, you must engage in some degree of marketing, otherwise, you’ll be a talented coach with nobody to coach. Even though marketing is essential to coaching, I’ve found that many (if not most) coaches do a poor job

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  I’ve been training coaches for nearly twenty years.  My estimate is that I’ve trained two to three thousand people in that time.  My other estimate is that about two-thirds of them have the potential to be good or great coaches.  My third estimate is that less than one percent of them are earning income

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