Blog

Every week, we publish a new blog post that addresses
the coaching issues that concern
you

The Right Posture for Selling

  In 20+ years of coaching and training other coaches, there are few phrases I’ve heard more than the cry of “I don’t like having to sell myself.”  While I empathize with those who voice this concern, I also detest it.  You see, this is the refrain of the under-utilized coaches, the motto of those

Read More »
Getting out from under the Streetlight

  One of my favorite jokes is one you’ve probably heard.  It’s about a guy who’s looking for his car keys late at night along the highway.  When a friend comes by to help and asks him where he dropped the keys, the guy points 10 yards away and says, “Over there in the bushes.” 

Read More »
Make the Dream a Reality!

For the coaching session to sound like a real conversation, coaches need to go beyond the basics. In a blog post written exclusively for CAM, Trish Bussey Jeter, a sought-after speaker and leadership coach, shares four strong steps to starting a thriving coaching practice. From Trish: As children we dreamed about doing big things—anything seemed

Read More »
Three Things About Which Your Clients Really Don't Care

  No matter the profession, anyone in that profession faces an important obstacle when it comes to attracting new clients: potential clients don’t know about or care about the profession in the same way the professionals do.  This is no less true when it comes to the coaching profession.  If we’re not careful, we coaches

Read More »
Do You Need a Certification or a Credential

  We’re often asked, “Do I need a certification or a credential? What’s the difference anyway?” These are important questions. The answer to these questions affects two key categories: one, your confidence and two, your credibility. Definitions A certification is awarded to show you have completed an educational program to gain knowledge in a specific

Read More »
An Interesting Question that Evokes Awareness

  In the 1970s, managers began to realize that workers needed to be able to think more deeply about their work. Prior to this time, most jobs demanded that employees worked uniformly, repeating the same tasks over and over. As technology blossomed, managers observed that employees needed to make decisions throughout the day. They needed

Read More »

Don’t miss another post – click below to receive notifications when we publish!