Blog

Every week, we publish a new blog post that addresses
the coaching issues that concern
you

Case Study

At CAM, we train people how to coach.  Learning to coach is not easy, but at least it’s rather straightforward.  What is way more mysterious, challenging, and downright discouraging is turning the ability to coach into an actual coaching practice.  Starting, growing, and sustaining a coaching practice is not that straightforward or simple. I believe

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Six Dimensions of Discovery

Powerful coaching occurs when the client learns something new. The client thinks new thoughts. The client becomes someone new. Our role as a coach is help them take a one-dimensional idea or issue and make it multi-dimensional.  Rather than solve the problem, we help the client see the situation in a clearer fashion. And then,

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Exploring the Land of Who

When you coach a client at a level that’s deeper than simple goals and performance, you start to delve into issues of their character, values, emotions, and perspective.  This is the territory of “who” as opposed to coaching that’s focused more on what and how.  There’s a lot of benefit for a client who is

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100 Clients

You got a credential. Now clients are no excuse. You spent a few dollars on a nice website and even followed CAM’s advice on making your client the hero. Your organization or denomination got your email announcement that you are now certified and ready for clients. You’ve been writing a small post about coaching and

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Monkey Back

There was a commercial for a bank a few years ago that featured a “monkey on your back.”  The unsuspecting banking client gets a variable rate mortgage, which seems like a good idea until she signs the contract.  Before she puts the pen down, there appears a monkey on her back, representing the ongoing detriment

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Do you like clowns_

I don’t get clowns.  I find circus clowns troubling.  Stephen King’s Pennywise character is just plain terrifying.  Even Ronald McDonald freaks me out.  But perhaps the most disturbing type of clown isn’t of the painted face variety – it’s the ego-driven kind. The ego-driven clown covers up his/her insecurities with a false façade of confidence,

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